Penguin chocolate bars each come with a pun-tastic joke about, well, penguins.
What does a mother penguin say to her children when they go out at night? Beak careful.
Where does a penguin go to the toilet? The igloo.
And in homage to the snack that has helped make England the floating fat farm that it is today, everything below will be tenuously linked to the letter P.
With only three weeks to go until the football league season begins afresh, time is of the essence for clubs to make their final tweaks and preparations. Relatively speaking the beginning of a new season acts as a clean slate for each and every club, regardless of if they have suffered relegation, promotion or mid-table mediocrity in their previous season.
In that way football, and all sports are an endless cycle of trying to achieve. Of course those teams that win trophies, or individuals that set personal records will be noted down in the sands of time of sporting history. With sport, though there are the peaks and pinnacles the difficulty lies more in trying to match and repeat such feats, rather than getting there in the first place. For those for who have this positive 'problem' the only inevitable worry is that there will be a time when being the best is no longer a certainty. Instead there is the unavoidable decline that comes with competing in professional sports.
Rumours have persisted over the weekend and yesterday that Adebayor will be the latest 'big-money' acquisition for Manchester City. It now seems more and more likely that such a deal will be going ahead, and if rumours are to be correct the money changing hands will be in the region of £20 million. If Manchester City do eventually sign Emmanuel Adebayor it will represent and confirm a shift in their potential transfer dealings of late.
Manchester City should confirm their purchase of Carlos Tevez today and along with Adebayor both players demonstrate new ground being broken in the clubs potential market. Obviously the purchases of Robinho, Gareth Barry and Shay Given amongst others have shown a statement of intent and purchase power by the Citizens up to now. They are all good signings, but for the players the move was either a step-up club wise, or a step-up wage wise.
The penultimate confirmation of Setanta Sports death knell was rung on Monday June 22nd with the announcement that ESPN had bought the rights from the English Premier League for the 46 live games that Setanta originally had for next season. Today they also added the rights to show the same matches in the Republic of Ireland for 2009/10, these had also been under the prior ownership of Setanta before the Irish company went into administration on the 23rd of June.
The American company announced on Tuesday that they will be launching their own UK based sports channel on the 3rd of August. It is in this medium that they will broadcast the 46 matches that they have acquired from the Premier League, most of which will consist of the Saturday early evening kick-offs. As it stands the new channel will be available for subscription through Sky, but there are apparent negotiations ongoing in order to make it available through Virgin and BT service providers.
One of the expected big transfer stories of the summer is that of David Villa from Valencia CF, but as things stand it also appears that it will be one of the most protracted as well, if it does actually come to fruition. The Spanish hot-shot has increasingly become a focus in recent months for Europe's other major clubs, both Real Madrid and Chelsea have been consistently linked in the way that usually invokes an air of inevitability.